Tickets for the highly anticipated 2010 NBA All-Star Weekend were sold out in less than 20 minutes on the Ticketmaster website on Tuesday. The hosts, Dallas Cowboys owner Jerry Jones and his Mavericks counterpart Mark Cuban will divide the weekend’s events.
The Rookie Challenge & 3-Point Shootout will be played at the Maverick’s home, the American Airlines Center, in the trendy Victory Park, with the main event, the All Star Game, at the new Cowboys Stadium in Arlington.
The last time the NBA All-Star weekend was in Dallas was 23 years and it was held at the Reunion Arena.
The 2010 NBA All-Star Game’s logo also reflects the collaboration between the two Dallas teams, which NBA commissioner David Stern labeled “the creation of one of the most memorable basketball events of all-time.”
The All-Star game’s logo includes a version of the Cowboys’ star along with the Mavericks blue and green colors.
Cuban had been skeptical in the past about hosting the event due to space constraints, fearing there wouldn’t be enough rooms for Maverick fan’s and NBA All-Star weekend spectators. The Grand opening of the $1.2 billion Cowboys Stadium in Arlington, TX, has put an end to that skepticism.
Cuban had been skeptical in the past about hosting the event due to space constraints, fearing there wouldn’t be enough rooms for Maverick fan’s and NBA All-Star weekend spectators. The Grand opening of the $1.2 billion Cowboys Stadium in Arlington, TX, has put an end to that skepticism.
The three million square foot venue seats 100,000 for special events, features a retractable glass ceiling roof, including the Cowboys’ trademark hole at the top of the dome and a 60-yard long video screen so a moment won’t be missed. The stadium, developed by HKS architects was built with the philosophy that “there isn’t any event it can’t handle,” and is the largest and most expensive stadium in the NFL.
The Cowboys played at Texas Stadium in nearby Irving for 35 years. This season will be their first their new home which has already been christened by some soccer events this summer.
The new venue has been the brainchild of Jones since purchasing the Cowboys in 1989 for $150 Million. Jones has worked on the plans for the stadium over the last eight years with HKS architect, Bryan Trubey. Jones’ vision was simply to create something more than a sports venue. He wanted to build what some in Dallas call “an entertainment empire.”
The Cowboys stadium is already the home of Super Bowl XLV, The Big 12 Championship games and the 2010 Cotton Bowl. The last time an All-Star game was played at a football stadium, was in 1996 at the San Antonio Spurs’ old home, the Alamodome.
This time around, Jones' architectural monster will blow that away amongst other things expected for the weekend as well.
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